Markel Sponsors NRCHA Cow Horse Incentive
Pilot Point, Texas—The National Reined Cow Horse Association (NRCHA) recently launched the NRCHA Cow Horse Incentive to allow breeders to reap the benefits of producing top-notch stock while also increasing the purses of the Open, Non Pro and Non Pro Boxing divisions of the NRCHA Stallion Stakes, held in Las Vegas. Leader in equine insurance Markel recognizes the innovation this incentive offers and has joined as presenting sponsor of the NRCHA Cow Horse Incentive.
“We are excited to continue our long-standing collaboration with the National Reined Cow Horse Association,” shared Frank Costantini, Senior Director of Western Disciplines at Markel. “Over the years, NRCHA has made many historic moves while not forgetting about traditions that have been well established over the last 75 years! Markel has moved in a similar fashion. Evolving over time as a global specialty insurance provider, we have continued to develop new strategies while keeping our commitment to the horse industry and continuously providing insurance solutions to horse and farm owners as well as equine professionals. We can easily align with NRCHA’s mission to serve its members as well as with the new Cow Horse Incentive, which is geared to recognize stallions, support foal nominations, and ultimately produce larger purses for the owner and exhibitor alike.”
Cow Horse Incentive Program Manager Patty Tiberg recognized the connection between Markel’s mission and NRCHA’s from her first day in the position. “I knew from Day One that Markel would be the perfect fit to support this incentive,” she said. “We share a focus on these young horses, from insuring them from the time they’re born to giving them opportunities to earn large purses as they reach competition age to recognizing the breeders and stallion owners who help create the future of our sport. With more than 187 stallions already subscribed in this incentive, the sky is the limit for our young horses competing in the NRCHA Stallion Stakes, as well as those horses’ breeders and the stallion owners.”
Markel and NRCHA will jointly promote the NRCHA Cow Horse Incentive at events and horse sales across the country to build the incentive purse and share the benefits of the incentive.
“We remain passionate about horses and our business,” Costantini continued. “We are proud of all the long-term relationships we have in place with associations and show managers, as well as the network of horse insurance agents representing Markel exclusively who attend and support horse events all over the country. We appreciate the opportunity to continue to be the official equine insurance provider of NRCHA, and we look forward to servicing NRCHA members by providing insurance protection for their passion and lifestyle.” To learn more about Markel’s horse and farm insurance products, visit markelhorseandfarm.com.
The NRCHA Stallion Stakes will be held April 3–12, 2025, at the iconic South Point Hotel & Casino in Las Vegas. To learn more about the NRCHA Cow Horse Incentive and the Stallion Stakes, visit nrcha.com.
